Innovation is the lifeblood of any business, by being innovative, companies can ensure that they remain competitive and ahead of the curve. The role of communications within achieving this culture is vitally important, it can be the electricity powering the efforts to sustain innovation business-wide - it should be the norm, rather than the exception.
Empowering People to Apply The Lens Of Creativity
Creativity and innovation are the heart and soul of any company or organisation that wants to remain relevant, competitive and effective. Like elsewhere, there is a growing appetite for creative ideas and solutions in the Middle East that can make you stand out from the crowd, reach people and be engaging.